- Fresh Hay and muck, sweet animal sweat. That's as real as it gets
Demeter was conceived in 1996, with a unique and ever expanding perspective on fragrance. The original mission was to capture the beautiful smells of the garden and nature in wearable form. The Demeter name itself was inspired by the Greek Goddess of Agriculture. The first three fragrances were Dirt, Grass and Tomato, and were sold in a few stores in NYC.
Today, with fragrances from Baby Powder and Pure Soap to Gin & Tonic, Play-Doh, Vanilla Cake Batter and even Pizza, we have radically expanded our olfactory goals and geographic reach. Not only can you now buy Demeter fragrances from Apple Blossom to Zombie, but you can buy them from New York to Beijing, and from Moscow to London.